Articles on: What's New

How to Setup Google Shopping Feed

If you sell on Google Shopping, you can now significantly increase Click Through Rates (CTRs) by up to 107% by up to displaying your HelpfulCrowd review ratings under your products on Google Shopping.

Example of Google Shopping with product star ratings

Critical pre-requisites:

To save you time and frustration, we recommend that you fully familiarise yourself with the Google guidelines and also the minimum requirements for this feature. Some references that we think will help you:

You need to comply with Googles program policies
You need to have a minimum of 50 eligible ORIGINAL reviews that do not violate copyright, are offensive or duplicated
You need to have already uploaded your products to your Google Merchant centre
Check, update and validate product identifiers (e.g GTIN, MPN+brand name, SKU) so that Google can use them to match your Google products with the product review feed

To make it easier, the app contains a step-by-step guide on how to setup the feature and activate the automatic review feed.

To get started, simply head over to the Marketing > Google menu in the app and look for the Google Shopping Product Review Feed and start the setup.

Updated on: 11/08/2022

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